Kashmir Nijar

C-Level Entrepreneurial Leader

My Proficiency

C-Level Entrepreneurial Leader with 20+ years of experience driving global growth and profitability. Expert in negotiation and relationship management, consistently delivering top results in competitive markets.

Expertise spans Telecoms, Media, Mobile Telecoms, and Finance, Retail, and Software sectors, with a proven track record of:

Negotiating and closing high-value deals exceeding £100m
Implementing innovative “go-to-market” strategies resulting in substantial revenue growth
Achieving significant EBITDA growth through strategic cost optimisation and revenue enhancement
Building and managing key stakeholder relationships across diverse global markets

Core Competencies

Strategic Negotiation & Deal Structuring
Global Relationship Management
Business Turnaround & Transformation
International Market Expansion
P&L Management & Cost Optimisation
Go-to-Market Strategy Development
Cross-cultural Team Leadership
Strategic Partnerships & Alliances

My Work

I’ve driven exponential business growth, led high-impact negotiations, and delivered exceptional results across telecommunications, media, finance, and technology. My strategic vision and strong stakeholder management have consistently led to industry-defining success.

GCCO Lyca

Group Chief Commercial Officer
Lycamobile Group

Led and managed global commercial business and JV partnerships across 24 countries

When I took on this role, Lycamobile was facing challenges in maintaining profitability and expanding its global presence in the highly competitive mobile telecommunications market.

Strategic negotiation skills, combined with a vision for diversification and global expansion, can drive significant cost savings and revenue growth even in mature, competitive markets.

CSO Lyca

Chief Strategy Officer
Lycamobile Group

Led strategy and operations across 16 global markets

Lycamobile needed to rapidly expand its global presence and increase market share in the international calling market.

A comprehensive approach to market expansion, coupled with strategic transformation of the business model, can drive exponential growth in customer base and revenue.

DIW KPN

Director of International Wholesale (Partnerships)
KPN Mobile International N.V.

Core EXCO Member leading MVNO Wholesale Business across Belgium, Holland, and Germany

KPN Mobile's MVNO Wholesale Business was underperforming and needed a significant turnaround to improve profitability and market position

A focused turnaround strategy, combined with aggressive expansion and strategic partnerships, can rapidly transform underperforming assets into significant profit centers.

Experience

2012 - Present

Lycamobile Group, London

Group Chief Commercial Officer (2012 to Present)

A global leader in mobile Telecoms/Media/Entertainment/Financial Services, operating in 21 countries with over 18 million
active customers and annual turnover exceeding 1.6 BN Euros.

Managed global commercial and JV partnerships across 24 countries, overseeing Sales, MVNO, Compliance, Roaming, VAS, Operations, and Finance.
Re-negotiated contracts worth over £1BN, saving £621m since 2012. – Led Lycamobile Espana sale to Masmovil Group for €372m, securing 246.6% above market value per subscriber.
Launched Lycamoney (pre-paid MasterCard) in 2014 and Lycaremit (money transfer) in 2016, boosting customer retention.
Managed £1BN budget with 8 Senior Director reports, reporting directly to Group Chairman/Vice Chairman.
Drove expansion into Middle East, Africa, LATAM, and Far East markets.

2007 - 2011

Chief Strategy Officer

Directed major market & portfolio expansion, establishing brand presence across 16 global markets including UK, Holland, Belgium, Italy, Switzerland, Scandinavia, Australia, France, Germany, Spain, Poland, Portugal, Ireland, and the USA.

Transformed business model, growing B2B retail channels from 10% to 65% of total turnover (£335m in 2011), and significantly stabilising income streams.
Developed and executed comprehensive ‘go to market’ plans globally, encompassing Sales, Marketing, Branding, and Distribution strategies.
Built global distribution network to over 1m outlets through 350+ B2B channel partners, including major retail multiples, phone specialists, distributors, electronic providers, banks, and transport logistics providers.
Drove customer base growth from 0.5m to 15 million, achieving market leadership and annual revenues of £515m+ by 2011.
Managed a budget of £85m and revenue of £780m, overseeing 74 direct and indirect staff, including 16 Country MDs.

2005 - 2007

KPN Mobile International N.V., Belgium-Holland-Germany

Director of International Wholesale (Partnerships) – Core EXCO Member

KPN Mobile, a major European telecom operator with over 23 million subscribers and €29.5bn market capitalisation.

Led turnaround of MVNO Wholesale Business (BASE NV, E-Plus, and KPN), generating additional profits of €101m for Belgium operation within 12 months.
Increased subscriber numbers by over 300% through strategic partnerships and innovative market approaches.
Pioneered aggressive international expansion, launching 11 major MVNOs across multiple segments, including FMCG, Media, and Mobile Retail.
Secured major group deals with high-profile clients including Simyo, Aldi, Carphone Warehouse, MTV, and Universal Studios, increasing group EBITDA by 15%.

2003 - 2005

Camber Systemics Limited, Kent

Sales & Marketing Director (Consultant)

An innovative consultancy for new technology business concepts and products.

Managed diverse portfolio of incubation projects up to £5m in value, from concept creation to ‘go to market’ strategies.
Presented funding opportunities to boards of stakeholder companies and investor organisations.

2001 - 2003

Cellstructures International Ltd, London

Chief Operations Officer

A £28m PENTA Capital/Privately owned telecommunications shared-infrastructure solutions supplier.

Led strategic direction of business operations, including sales and marketing functions.
Managed £2.9m budget and 150 staff, reporting to the CEO.
Held concurrent senior positions in group companies: Wireless Infrastructure Company Ltd (Director) and Televentures SA, France (President).

1998 - 2001

Logica Plc, Reading

Senior VP Business Development (EMEA), Mobile Networks Division (2000 to 2001)

Global IT and business services company with £1.5bn annual revenue.

Managed major operator/vendor customer accounts across Telecoms, Energy, and Government sectors.
Increased new consultancy and software solution revenue by over £21.6m.

1998 - 2000

Project Director

Directed Software and Infrastructure projects up to £2.8m in value.
Created and managed a team of 25 Principal and Senior consultants.

1992 - 1998

Mobile Systems International Plc, London

Founding member of successful Telecoms Software/Services and Mobile Operator Business.

Instrumental in building operations across 15 countries with 700 staff.
Involved in the launch of the first 18 GSM/CDMA mobile operators worldwide, including Netcom (Norway), O2 (UK), E-Plus (Germany), Wind (Italy), Bharti Airtel (India), and Sprint PCS (USA).
Contributed to the growth of Celtel (later acquired by Zain Group for $3.5bn in 2005).